Entries tagged with 'Twitter'


Airbus A380 and the failed use of social meda

Recently the Airbus A380, the world's largest commercial airliner, visited Edinburgh with a superb approach and go manoeuvre which was something to behold. It also visited Prestwick and the Dublin air show. To publicise the event they had a Twitter account, obviously to keep people informed, attract more people and...


Where are your customers?

It amazes me that in this day and age companies don't want to engage their customers on the Internet, despite the fact that this is where a vast majority of them are and where they are actively discussing companies and their products. They place all their efforts in two key...


Could Twitter replace business IM?

I've written before about utilising tools that are used daily on the Internet to create a new and knowledge focused Intranet with little cost to the business (have a look through the Knowledge Management category), and in that I've talked about the use of Instant Messaging. This has been something...

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